Zurel Blog
Building Safer Workplaces: Leveraging AI to Enhance Construction Safety
Recently, discussions about the transformative power of Artificial Intelligence (AI) have become ubiquitous, extending from technological forums to casual conversations. Indeed, AI has...
The Power of Conformity: Influencing Construction Safety on Job Sites
Humans are social creatures, and our actions and beliefs are often shaped by those around us. This innate tendency to imitate others, known as conformity, plays a significant role in the...
Silence, Solidarity, and Speaking Up for Construction Safety
Breaking the Silence: The Importance of Speaking Up for Safety in Construction
Four college students were on a road trip through the Midwest during their summer break. This was the time of Rand McNally's fold-out map – well before the days of GPS navigation – and the...
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